Since 2013, ICT Ibérica, together with Foxy, has been collaborating with UNICEF Spain to improve schooling in Mali, facilitating access to drinking water and improving sanitary conditions in schools
The Republic of Mali is one of the poorest countries in the world, where 50% of the population live on less than $1 a day and where it is estimated that 75% of women aged between 15 and 24 are illiterate.
With a death rate of 178 babies out of 1000 in the first 5 years of their lives, Mali is the second country in the world for infant mortality.
Schooling is also a serious problem in the country. A large number of children, both boys and girls, have never been to school, for various reasons:
- The lack of hygiene and sanitary services in schools determines low and sporadic attendance.
- Violence at school compromises the daily lives of young girls in Mali.
- The excessively long distances that separate the school from villages and the lack of separate bathrooms for boys and girls demotivate the girls and limit their presence.
- Due to the poverty of families, the cost of children’s education is often unsustainable.
In 2018, ICT Ibérica contributed to the project by donating €150,000, helping more than 4,000 children in 13 schools in Mali by improving sanitation facilities, making access to drinking water easier and teaching children how to use water correctly to prevent diseases.
Last December, like every year, the company conducted an awareness campaign, inserting extensive information regarding the Mali project in the packaging of Foxy products, inviting consumers to actively participate with a personal contribution. For some years, ICT Ibérica has also been carrying out an intense TV campaign on the main national and regional channels.